Co-Branded Experience & Carousel Widget
Background:
AmTrust Financial Services, Inc. (AFSI), is a New York City-based multinational property and casualty insurance company, offering workers’ compensation, general liability, business owners policies, cyber liability, EPLI and more
Challenge:
The new co-branded site enables companies to co-brand with AmTrust on sell-sheets and reports without the need for a third party site integration. The challenge posed, is how do you take the elements from the previous co-branded experience, make it more user-friendly, less overwhelming for the user and more efficient while improving the UX/UI?
