Victoria’s Secret Fashion Show UX/UI
Background:
The 2018 Victoria's Secret Fashion Show was taped in New York City. The show featured musical performances by Shawn Mendes, Rita Ora, The Chainsmokers, Bebe Rexha, Halsey, Leela James, Kelsea Ballerini, and The Struts. The show featured seven main segments, along with a segment paying tribute to Adriana Lima, marking her retirement from modeling for Victoria's Secret.
Challenge:
How do you build a seamless experience for the customer, while promoting eCommerce and creating engagement by showcasing visually appealing and relevant content?
